Riley's Roofing ("Riley's Roofing," "we," "us," or "our") respects your privacy. This Privacy Policy explains what information we collect when you visit rileysroofingco.com (the "Site") or contact us for our services, how we use it, and the choices you have. This notice describes our information practices; your cookie choices are described below.
Information We Collect
Information you give us. When you request an inspection or estimate, fill out a form, call, email, or text us, or hire us for work, you may provide your name, phone number, email address, property address, and details about your project. If you file an insurance claim that involves us, you may share related information such as your insurance carrier and claim details.
Information collected automatically. When you visit the Site, we and our service providers may automatically collect technical information such as your IP address, browser type, device information, pages viewed, and how you arrived at the Site. We collect this through cookies and similar technologies (see "Cookies and Tracking" below).
Information from third parties. We may receive information from advertising or analytics partners, review platforms, or lead-referral services if you interact with us through them. For example, Meta provides information you choose to submit through our Facebook and Instagram lead forms. Our advertising uses DataMoon roofing-interest audiences to help reach potential customers; an interest signal is not a request for service.
How We Use Your Information
We use the information we collect to:
- respond to your inquiries and schedule inspections, estimates, and work;
- provide, perform, and follow up on our roofing, siding, and gutter services;
- prepare estimates and documentation, including for insurance claims;
- communicate with you about your project, appointments, and account;
- send you marketing or promotional messages, where permitted, which you can opt out of at any time;
- operate, maintain, and improve the Site and our services;
- comply with legal obligations and enforce our agreements.
How We Share Your Information
We use information to respond to service requests and support advertising. With your permission, the Meta and Spotify pixels share website activity with those platforms for ad measurement and personalization, as described below. We may also share information with:
- Service providers who help us operate, such as website hosting, form and email providers, analytics, scheduling, and customer-management tools, who may use it only to provide services to us;
- Subcontractors or suppliers as needed to perform your project, where applicable;
- Insurance carriers or adjusters, when relevant to documenting or supporting a claim you have asked us to assist with;
- Legal and safety purposes, when required by law, subpoena, or to protect our rights, property, or safety, or that of others;
- Business transfers, in connection with a merger, acquisition, or sale of assets.
Cookies and Tracking
The Site stores your cookie choice in your browser. If you allow advertising cookies, we use the Meta and Spotify pixels to measure page visits, clicks on our telephone links, and successful inspection requests, and to support advertising on Facebook, Instagram, and Spotify. Meta and Spotify may receive your IP address, browser and device information, page URL, referral information, cookie identifiers, and event information. Our pixel integration does not include the name, email, phone number, property address, or project details entered in website forms as event parameters, and automatic advanced matching is disabled. Spotify processes information under its Advertising Measurement Privacy Policy. Phone-link clicks are measured separately from successfully accepted inspection requests; a phone click does not establish that a call connected. Meta processes information under its Privacy Policy. Advertising tracking stays off until you allow it. Use the control to change your choice at any time. A Global Privacy Control signal keeps advertising tracking off. Declining advertising cookies does not prevent you from requesting an inspection or calling us.
Your Choices
- Marketing communications. You can opt out of marketing emails using the unsubscribe link in any message, or by contacting us. If we send text messages, you can reply STOP to opt out. We may still send non-marketing messages about your project.
- Cookies. Use Cookie settings on this Site to allow or decline Meta and Spotify advertising tracking. You can also delete cookies or set browser privacy controls. Declining does not remove information already received by these platforms; you can manage your choices with Meta and Spotify as well.
- Access and updates. You may ask us to review, update, or delete the personal information we hold about you by contacting us at the details below. We will respond as required by applicable law.
Depending on where you live, you may have additional rights under state privacy laws. Contact us using the phone number or email below to request access, correction, deletion, or information about our advertising practices. We will respond to requests as required by applicable law.
Data Security
We take reasonable measures to protect the information we collect. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security. Please do not send sensitive information, such as full payment-card or financial-account numbers or government ID numbers, through the Site's contact forms or by email.
Third-Party Links
The Site may link to other websites we do not control, such as manufacturers, review sites, or social media. We are not responsible for the privacy practices of those sites. Review their privacy policies before sharing information.
Children's Privacy
The Site is intended for adults and is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, contact us and we will delete it.
Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Effective date" above and post the updated version on the Site. Your continued use of the Site after changes take effect means you accept the updated policy.
Contact Us
If you have questions about this Privacy Policy or your information, contact us at:
Riley's Roofing
Business Address: 1729 16th st, Monroe, WI 53566
Phone: (608) 200-3759
Email: david@rileysroofingco.com